Resume

Digital Media Producer – LNP Media Group

September 2015 – Present || Lancaster, Pennsylvania
  • Developed LNP’s first video strategy and set long-term and short-term goals
  • Directed & produced original video series, live video productions, & short social media videos in LNP’s in-house studio
  • Created scripts and produced graphics for original video content
  • Used analytics to guide video content production
  • Supervised a multimedia journalist’s video production

Content Data Analyst – LNP Media Group

October 2014 – August 2015 || Lancaster, Pennsylvania
  • Developed reports daily, weekly and monthly to track website growth
  • Analyzed web traffic by hour of day to develop non-breaking news online posting strategy
  • Analyzed web traffic by section and topic to guide online content strategy
  • Monitored real-time website analytics to guide article placement online
  • Analyzed social media statistics to determine best posting practices

Assistant Account Executive – FleishmanHillard

August 2014 – October 2014 || St. Louis, Missouri
  • Researched media contacts & pitched client stories to media outlets
  • Monitored social media conversations in real-time to identify opportunities for clients to engage
  • Researched social media analytics to guide strategies

Social Content Intern – FleishmanHillard

May 2014 – August 2014 || St. Louis, Missouri
  • Managed Steak ‘n Shake’s Facebook community (2 million likes)
  • Wrote Facebook & Twitter content calendars for multiple clients
  • Researched influencers in the social space for various clients
  • Produced graphics to share across social media platforms
  • Researched social media analytics to create strategies

General Manager – MUTV

May 2013 – May 2014 || Columbia, Missouri
  • Maintained and developed relationships with other organizations
  • Allocated and managed a $12,000 budget
  • Managed executive staff of 20 students and ran weekly staff meetings
  • Facilitated addition of two new student-produced shows
  • Scheduled original content, commercials and movies to air on the channel
  • Maintained and updated the website and social media accounts
  • Oversaw daily station operations and set long-term goals

Multimedia Producer – Trulaske College of Business

September 2010 – May 2014 || Columbia, Missouri
  • Designed and produced animated graphics for display in the lounge
  • Shot video of various events around the college
  • Produced videos for the YouTube account

Videographer – Film Crew

October 2012 – May 2014 || Columbia, Missouri
  • Filmed various events around the University of Missouri
  • Directed live video productions
  • Set up cameras and other equipment for a live video production

CougarVision Director – Columbia College

September 2012 – March 2014 || Columbia, Missouri

  • Ran the TriCaster and controlled the presentation of video, graphics and music on the large video display during indoor sporting events
  • Designed and produced graphics for display

Multimedia Journalist – KOMU 8 News

January 2011 – January 2014 || Columbia, Missouri
  • Pitched original story ideas
  • Shot and edited video using Avid
  • Produced story packages on deadline for newscasts
  • Wrote and posted stories on KOMU.com
  • Took still photos to enhance stories on KOMU.com
  • Monitored and posted content on Facebook and Twitter

Information Graphics Designer – Columbia Missourian

August 2013 – December 2013 || Columbia, Missouri

  • Designed and created information graphics on deadline to run in the daily newspaper and online
  • Developed and executed original ideas into visual stories using data

Media Outreach Intern – Renew Missouri

June 2013 – August 2013 || Columbia, Missouri
  • Reported Facebook and Twitter analytics weekly
  • Maintained and consistently posted relevant content on social media
  • Facebook: doubled likes; quadrupled engagement
  • Twitter: tripled engagement
  • Executed a successful three-week Facebook advertising campaign
  • Wrote original stories and produced original videos for the blog
  • Designed a wrote monthly one-page reports to summarize the most important renewable energy news

Community Outreach Team – Columbia Missourian

January 2013 – May 2013 || Columbia, Missouri
  • Analyzed social media use to determine how to better engage the audience
  • Reported online story analytics and insights to the entire staff
  • Searched for and posted stories online that community members wrote
  • Attended events in the community with audience-central coverage

Assistant General Manager – MUTV

August 2012 – May 2013 || Columbia, Missouri
  • Planned and coordinated a charity fundraiser
  • Coordinated and executed social media campaigns
  • Taught all staff members equipment and production
  • Updated and maintained the website and social media

Intern – CBS News London

May 2012 – August 2012 || London, United Kingdom
  • Posted news wires to CBSnews.com
  • Wrote SEO headlines for stories on CBSnews.com
  • Transcribed and logged video feeds
  • Assisted on video shoots
  • Participated in the daily operations of a foreign news bureau